Digital Marketing Officer - [Fulltime ]

Job Overview

We are looking for a strategic and creative Digital Marketing Officer to lead Guepard’s online presence and marketing initiatives. In this role, you will create and execute campaigns that drive brand awareness, generate leads, and foster community engagement. You will be responsible for managing Guepard’s digital channels, analyzing performance metrics, and crafting compelling narratives that position Guepard as a leader in data infrastructure.

Key Responsibilities

Develop and execute digital marketing strategies to grow Guepard’s online presence.

Manage and optimize marketing campaigns across platforms, including LinkedIn, TikTok, Twitter, and email.

Create engaging content, such as blog posts, videos, and social media updates, to highlight Guepard’s solutions and values.

Monitor and analyze digital marketing performance metrics, providing actionable insights.

Manage SEO, SEM, and PPC campaigns to increase website traffic and lead generation.

Collaborate with the product and sales teams to ensure consistent messaging and alignment.

Drive community engagement through creative initiatives, events, and partnerships.

Stay updated on industry trends and incorporate them into Guepard’s digital marketing efforts.

Qualifications

Required:

Proven experience ( +1 Year ) in digital marketing, with a focus on B2B and technology sectors.

Proficiency in marketing tools such as Google Analytics, HubSpot, or equivalent.

Strong understanding of social media platforms and trends, especially LinkedIn and TikTok.

Strong Strategy Knowledge & execution skills, to adapt to data driven pivot points

Preferred:

Excellent copywriting skills and the ability to craft compelling narratives.

Experience managing paid advertising campaigns (e.g., Google Ads, LinkedIn Ads).

Data-driven mindset with the ability to interpret analytics and optimize campaigns.

Informations

Exigences

Compétences:

MARKETING Marketing digital SOCIAL MEDIA REDACTION CONTENT MANAGEMENT ANALYSE

Reporting & Analysis Google Analytics Email Marketing Content Marketing